Nail Polish Find - Urban Outfitters Exclusive Line, Inc. Well this is a little beauty mystery...

Last week I popped into a NY Urban Outfitters store and discovered a line of polishes exclusive to the store (with no brand name on them), in the most lovely colors. Even better, they are an amazing deal and fantastic formula too!

But first let's talk about what caught my eye about these little beauties!

The bottles are short, rectangular with a soft black vinyl cap. The shades, (which are even more vibrant in person) were really unique. All the shades are just named by color and number. I picked up Blue 2, Blue 3, Blue 4 & Purple 2 (pictured, left to right above). They also had a wide variety of pinks, oranges and even a few pretty greens to choose from.

The series of blues ranged from a really pretty sky blue with a touch of violet
(Blue 2), to a lovely periwinkle cream shade (Blue 3) to a navy with a touch of purple (Blue 4). I also loved the (Purple 2) shade which is a true purple cream. These are all creams formulas with no shimmer, glitter or iridescence.

The polish is a thin/medium consistency which flowed well on the brush, application was smooth and it gave great coverage. With two coats the shades were very close to what is seen in the bottle. The staying power is good for a polish of this price. I would say about 3-4 days with a daily top cop applied.

They are currently having a buy 2-for-$8 deal too! A single polish is $5 each.

I suggest you head over to your closest Urban Outfitters ASAP as many of the shades were going fast and, unfortunately, at this time they are not available on (they do offer their exclusive lines of lip gloss and colored mascara online, however, which I have not yet tried). Happy Hunting! - RLB

Like this feature? Keep up with all our beauty news, reviews and features as they happen by following us on Twitter!, Inc.

No comments: