Priti NYC Pays Homage to Brooklyn with New Fall Shade

This guest post is courtesy of Thefind

Despite its humble beginnings, Priti NYC is turning out to be a really big deal. And why shouldn't it be? The brand of nontoxic, 5-free nail polishes boasts a seriously impressive array of shades (that just keeps growing and growing), a slew of celebrity fans, plus plenty of catwalk cred – they even created their own capsule series exclusively for Stella McCartney's FW 2013 collection. And now that they're officially one of the cool kids in the beauty industry, Priti NYC is giving thanks to Brooklyn – the East Coast mecca for hipsters and creative types – with a limited-edition crimson shade, Bushwick Red.

In collaboration with up-and-coming designer Charles Harbison, just in time for his Spring 2014 presentation at New York Fashion Week (Priti NYC is a sponsor after all!), Priti has created this stand-out crimson shade that will feature prominently in his collection and will be available to us non-model mortals this October! - Alexandra Gambardella

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