This can be used after blowdrying, or as hair is air drying. It smooths hair down instantly and has just a touch of control so that hair actually sets and lays flat for hours - even in extreme humidity. The effects lasted several days, but if you do find you need a touch up, this can easily be reapplied without a lot of buildup or product flaking on the rest of the hair. The gel dries clear and remains soft to the touch.
Once it's time to wash, it easily rinses out. I found that this was best used when in combination with a pulled up, pony tail or bun hairstyle, which the hair has some tension. Note: This is not designed to be used on the full length of hair or on the ends.